Last update June 5, 2012
The privacy of our
members, clients, and subscribers, is of primary importance at Sullivan. It is
important that you are fully informed about the use of your data by Sullivan.
For the purpose of this document, the term "our subscribers" shall refer to both
subscribers of all publications and websites owned and/or operated by Sullivan Promotions,
as well as clients of Sullivan.
Sullivan Promotions maintains all data personal or otherwise in its proprietary database.
Sullivan Promotions does, however, provide "optional" information such as general
geographical information, gender, race, profession, income, age, contact
information to our clients. Sullivan Promotions remains dedicated to providing notice and
choice to all Sullivan Promotions subscribers. With every advertisement sent from Sullivan Promotions
subscribers are provided the option to remove themselves from future
advertisement offers . Once a subscriber chooses to be removed from our
database, the subscriber will no longer receive any offers from Sullivan. Please
note, however, the subscriber may still receive offers from other non-affiliated
companies he or she may have subscribed to. The subscriber must unsubscribe with
these companies in the manner provided through the non-affiliated company.
Sullivan Promotions issues cookies
Solely to assign a
randomly generated, unique identifier in order for Sullivan Promotions to track customer
conversions. Sullivan Promotions tracks responses to advertising campaigns; however, Sullivan Promotions does not track your other web browsing activities. Please note that some
of our customers' websites may use cookies; therefore, it is recommended that
our subscribers take the time to review the privacy policies, when provided, of
any websites prior to entering their information.
Subscriber Policy
Sullivan Promotions internally manages the information provided to Sullivan Promotions via surveys,
marketing campaigns, affiliate companies, websites, and other means.
Additionally, Sullivan Promotions purchases and manages marketing data generated by over
128 other affiliate sites and organizations such as Google, MSN, News
publications, Journals, State and Federal Government Offices, Licensing and
Trade Originations, etc. To subscribe, subscribers must provide a minimum amount
of data (Mailing address, Age, Gender, Profession, Income, Educational
information, and household data). Additional information is also requested from
subscribers during the subsequent to the subscription. After the initial
subscription data is further confirmed by matching it against our licensed
consumer database of consumers. To better provide our subscribers with relevant
offers, Sullivan Promotions appends traditional data to subscribers records. Sullivan Promotions
solutions send targeted marketing offers that are of value to our subscribers
interest and demographic data.
Sullivan Promotions values your privacy. Subscribers' personal information will not be
shared with any third party except if compelled to do so by proper judicial or
governmental authorities. With the exception of marketing offers conducted by a
third party to its customer database, all marketing data is controlled by Sullivan.
Remove/Un-subscribe
It is even easier to be removed from the Sullivan Promotions database than it is to
subscribe. Subscribers can choose to be removed from our database and terminate
subscription at any time. To unsubscribe, simply contact Sullivan Promotions via phone,
fax, mail, or email with the information posted on any Sullivan Promotions offer. You can
also choose to remove yourself from our database at any time via the Sullivan Promotions website.
All subscribers information is protected by our state-of-the-art technology All
records in the Sullivan Promotions database are maintained in our internal data center
utilizing the latest technologies to secure, house, and serve the data. All data
is housed on redundant servers and protected.
Sullivan Promotions encourages you to revisit our Privacy Statement to keep informed of any
changes
